the blog
The No-BS Guide to Marketing Your Therapy Practice in 2026
A therapist’s honest take on what’s working, what’s not, and how to get more out of your marketing, even if marketing isn’t your thing.
How to Turn AI Into a Referral Engine for Your Therapy Practice
Learn how to make your therapy practice easier to find in Claude, ChatGPT and AI search, from website content and SEO to authority, visibility, and tracking.
How to Get More Clients as a Therapist: 10 Unhinged Ideas for 2026
Wondering how to get more clients as a therapist? Try these 10 unconventional marketing ideas to grow your caseload and reach the right clients.
Stan Store for Therapists: Why I Keep Recommending It
Thinking about selling digital products or booking clients online? Here's an honest look at Stan Store — what it does well, what it doesn't, and whether it's the right fit for therapists building their online presence.
SEO for Therapists: How to Get Found Online in an AI World
The rules of SEO have changed. Here's how therapists can get found on Google and AI platforms like ChatGPT — without the tech overwhelm.